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WAZEN Fitness
WAZEN Fitness

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Wazen Fitness Solutions
The Brief:
Wazen Fitness Solutions is a limited liability fitness company committed to providing high quality and innovative fitness equipment and consultation services. The holistic fitness solutions and product lines are tailored to the particular and dynamic needs of Saudi nationals.
The Challenge:
The main challenge was how to utilize the easiness of the name and the way it pronounces keeping the focus on the letter W and O in Arabic.
The Solution:
The logo mark was created based on the combinations of O in Arabic language, combined with a fitness muscular man lifting weights and the first letter of the word Wazen. This way we kept all creation not only from within the word itself but also the meaning of the word Wazen in Arabic. which means Weight.